Context Advertisement

So far, contextual ads for Yandex, Google, Rambler and - The simplest, flexible and operative among other types of Internet advertisements. The search optimization of the site will take time, while the context advertising produces an instant result.

You're probably familiar with Google or Yandex with short texts on top or right, representing any product, service, stock, competition, discount. It's a context-based advertisement, coming along with other web pages under your search request or on the thematic page on which you are now located.

The feature of the context advertising is that it only appears on the target pages. And if you're looking for the cost of renting an apartment on the Internet, that advertisement will appear on the real estate resource or on the rent website.

Important: The context advertising of Yandex. Dirk, Google AdWords, Rambler Begun, advertising in relevant search systems Yandex, Google, Rambler or Mail only works on the target user.

Google context advertising, Yandex, Rambler or

The principles of advertising are identical regardless of the search system. Below, we're short of context advertising.

Advertising objectives as soon as possible 100% target Momental result Simple advertising designs Flexibility in governance Transparency Transfers only Budget management capacity

Contextual advertising: phases and means of implementation

Definition of objectives: Increasing sales; Increasing targeted traffic on the site; Minimization of advertising costs; Upgrading conversion: when your potential client becomes real. Setting objectives: Identification of target audiences; Choice of the topic; Compilation of a list of keys; budget limitation. Advertising campaign. After the launch of the advertising campaign, we are conducting an analysis of the first results according to which we adjust the overall strategy. The global objective is advertising efficiency and maximum impact. Work analysis. Our regular reports help you to obtain important analytical information: sources of traffic, specificity of target audiences, relevance of key requests, time and geographical framework, and how well the advertising budget is used.